Production & Art Direction
Emotions, speed, and unique design – the McLaren Artura, in a new rendition directed by Błażej Baar and with director of photography Igor Polaniewicz, awakens the senses on the streets of Warsaw. Here is a car whose performance defines the limits of possibility, and its shape captivates the eye like a work of contemporary art. Baar’s project and Polaniewicz’s masterful shots introduce us to a world of luxury and color, where every turn and acceleration of the Artura are like the highest notes of an emotional symphony. With every meter driven on the bustling streets of the capital, the Artura demonstrates its strength and elegance, elevating the driving experience to a completely new level. Behind the wheel, the main character, who with full grace commands the powerful hybrid engine, creates a union of man and machine that seems almost balletic. This is a story not just about power and speed, but also about harmony and beauty, achievable when innovation meets a passion for motoring.
