MAGNUM x BILLIONAIRE

Concept · Art Direction · Production HIGHNOON/PL

Marcin Kempski and Anja Rubik delivered a visual spectacle for HIGHNOON/PL that leaves a lasting impression. In the key campaign image (KV), Rubik is captured in a dynamic pose that perfectly embodies the essence of the brand—strong, raw, yet sophisticated. The backstage photos, taken by Jacek Patora, offer a rare glimpse into the creative process of this session. They show the preparations, moments of concentration, and collaboration on set, adding depth to the entire behind-the-scenes story. Every aspect of this session, from the intense energy in the main photo to the behind-the-scenes moments, is imbued with style and character typical of HIGHNOON/PL.