Production
Feel True Freedom with o.b. Squad. o.b. Squad is a campaign that sets new standards in the category of feminine hygiene products. Co-created by PRZESTRZEŃ and HIGHNOON/PL under the direction of Weronika Ławniczek, it meets the needs of young women who seek not only protection but also freedom and comfort. The campaign is a testament to how deeply the brand understands and responds to the changing expectations and needs of its users. Every product in the o.b. Squad line ensures that questions about freedom and comfort are never left unanswered.