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PAN MATERAC x SINGIELKA
A good day starts with a good night. “Singielka” (The Single Woman) is one of two spots for Pan Materac in which we show sleep quality as a ritual, not just a mattress. We wanted viewers to feel that someone truly understands how they sleep. We fitted both spots into one shoot day: the set designers rearranged a single apartment so that in each it told the story of a different life. Directed by Konrad Królczyk, cinematography by Łukasz Łatanik.